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The Facebook Effect
Description : Today six years after it was created in a Harvard dorm room over 500 million people use Facebook re...
Odyssey- Pepsi to Apple
Description : Odyssey is John Sculley's vividly told account of the series of successes and disasters that marked ...
On Competition
Description : On Competition brings together, for the first time, more than a dozen of Porter's articles; two enti...
Ted Levitt On Marketing
Description : Ted Levitt is one of the most widely respected thinkers in the field of marketing and management. Hi...
Pocket Mentor : Coaching People
Description : "Today's leaders don't use command-and-control. Instead, they leverage their communication, collabor...
Pocket Mentor : Leading Teams
Description : "From recruiting and motivating members to setting ground rules and mediating problems, Leading Team...
Power Shift
Power Shift
Author : Alvin Toffler
Publisher : Bantam Books
Description : Toffler argues that while headlines focus on shifts of power at the global level, equally significan...
Private Label Strategy
Description : As retailers have become more powerful and global, they have increasingly focused on their own brand...
When The Penny Drops
Description : An invaluable source of inspiration and guidance to help leaders understand themselves and their own...
Raving Fans
Description : "Your customers are only satisfied because their expectations are so low and because no one else is ...
Resonant Leadership
Description : Resonant Leadership shows how leaders can recognise the cycles of stress, sacrifice, and renewal inh...
Tata: The Evolution Of A Corporate Brand
Description : A series of high-profile acquisitions, including Jaguar Land Rover and Corus Steel, together with th...
Rich Dad's Retire Young Retire Rich
Description : This book was completed six months before the tragic events of September 11, 2001. Nonetheless, the ...
Rich Dad's Rich Kid Smart Kid
Description : Rich Dad's RICH KID SMART KID is written for parents who value education, want to give their child a...
Work Less, Achieve More: Great Ideas To Get Your Life Back
Description : WORK LESS, ACHIEVE MORE will help you move from a situation where you feel hassled, stressed and out...
Seeing What'S Next
Description : When a disruptive innovation is launched, it changes the entire industry and every firm operating wi...
Shaping The Game
Description : Michael H. Watkins' best-selling book The First 90 Days has become the business bible for accelerati...
Principles of Accounts (for ISC Class XII): Volune II
Description : To Be updated
How The Mighty Fall
Description : "Decline can be avoided.Decline can be detected.Decline can be reversed.Amidst the desolate landscap...
Stay Hungry Stay Foolish
Description : It includes some big names like Sanjeev Bikhchandani (PGP-89), naukri.com In 2006, his big idea, nau...
A Colossal Failure Of Common Sense
Description : "McDonald, a former vice president at Lehman Brothers, offers an intimate look inside the mad house ...
Computer Terms
Description : Computer Terms is a compavt but comprehensive guide to the key Computer words and phrases used in th...
Ten Deadly Marketing Sins : Signs & Solutions
Description : Marketing has ceased to work today. New products are failing at a disastrous rate. Most advertising ...
Ten Rules For Strategic Innovators
Description : Based on an in-depth, multiyear research study of innovative initiatives at ten large corporations, ...
No Logo
No Logo
Author : Naomi Klein
Publisher : St. Martin's Press
Description : With a new Afterword to the 2002 edition. "No Logo "employs journalistic savvy and personal testamen...